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GET YOURSELF AN EDUCATION

The brief was to research and analyse 5 design colleges or universities that offered a masters program of my own choice. I was to examine and recognise their style and usability online and describe their successes and failures in both UI and UX. The final stage was to take the least appealing university of the 5 and redesign its online visual look based on the research, create a website template, brochure and find a way to reach the target audience.

I chose to look into masters in motion graphic and found that Pratt Institute’swebsite needed a modern update as it was hard to get around and reach the information needed. I gathered all information I could find to create a simplistic and modern look that would allow their standards to shine through. I created a short brochure template that can be seen in the websites video and an Instagram competition for their open day.

VISIT PRATT'S OFFICIAL WEBSITE

Website redesign

This is the redesign I came up with for Pratt. It’s a huge jump into modernity as I followed modern styles and focused on finding the right contrast between lighter and darker colours. I left all elements a fair amount of breathing space to allow all visuals to shine.
I think the best way to show website designs, is to show them in action, so I created this simple guide in to showcase it. I created a fully functional prototype in Adobe XD. I also designed the full responsive mobile version, which I’ll share few screens from.
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LET'S STAY IN TOUCH!

Thank you for taking a look at my portfolio.
If you have any enquires or want to have some design work done, send me a message here or at idunn@idunndesign.com and we’ll make some magic together.

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